Mind & Matter
Whether food, drugs or ideas, what you consume influences who you become. Learn directly from the best scientists & thinkers alive today about how your mind-body reacts to what you feed it.
The weekly M&M podcast features conversations with the most interesting scientists, thinkers, and technology entrepreneurs alive today.
Not medical advice.
At M&M, we are interested in trying to figure out how things work, not affirming our existing beliefs. We prefer consulting primary rather than secondary sources and independent rather than institutional voices. If we encounter uncomfortable truths or the evidence suggests unfashionable ideas may be valid, so be it.
As the host, my aim is to help you better understand how the body & mind work by curating & synthesizing information in a way that yields science-based insights that you can choose to use or disregard in your own life. Taking ownership of your health starts with taking ownership of your information diet.
I am motivated to connect the dots and distill general principles from what I learn, preferring to ask questions and play devil’s advocate to debating or incessantly pushing my own viewpoint.
My beliefs:
- Taking ownership of your health starts with taking ownership of your information diet.
- All knowledge is provisional and we must work hard to prevent ourselves from becoming attached to our favorite ideas & preferred conclusions.
- Wisdom comes from an iterative, trial-and-error process of learning and unlearning. Letting go of pre-conceived notions can be painful, but pain is information.
Sometimes modern discoveries teach us we must unlearn received wisdom. Other times, modern information overload & historical chauvinism cause us to forget ancient wisdom which stills applies. The framework for learning that I embody is inspired by three Ancient Greek maxims inscribed in the Temple of Apollo at Delphi:
- “Γνῶθι σεαυτόν” (Know thyself)
- “Μηδὲν ἄγαν” (Nothing in excess)
- “Ἐγγύα πάρα δ Ἄτα” (Certainty brings insanity)
Mind & Matter
Aroma, Olfaction & Using AI to Digitize Smell | Alex Wiltschko | M&M #201
Podcast episodes are fully available to paid subscribers on the M&M Substack and on YouTube. Partial versions are available elsewhere.
About the Guest: Alex Wiltschko holds a PhD in neuroscience from Harvard, focusing on olfaction. He transitioned from academic research to AI at Google before founding Osmo, where he applies his expertise in digitizing scents. He aims to innovate in areas like fragrance design and health applications.
Episode Summary: Dr. Wiltschko explores the science of smell, discussing the divide between aroma and olfaction studies and how biological metabolism influences scent. He explains how only a tiny fraction of molecules emitted by strawberries are responsible for their smell, illustrating the precision of olfactory perception. The conversation also covers how Osmo is working to digitize scent, creating technology for safer, custom fragrances and potential future applications like non-invasive disease detection through scent.
Key Takeaways:
- Aroma vs. Olfaction: There's a significant distinction in how the chemistry of scent creation (aroma) and brain processing of scents (olfaction) are studied, with little crossover between these fields.
- Biological Metabolism and Scent: Scent molecules are often byproducts of biological processes, with a complex relationship to nutrition and survival cues.
- Digitizing Scent: Osmo is pioneering the use of AI to digitize and manipulate scents, potentially revolutionizing fragrance design and detection technologies.
- Fragrance Innovation: The company focuses on creating unique, safe, and affordable fragrances for smaller brands, leveraging AI for quick design and production.
Related episodes:
- M&M #114: Marijuana, Plant Chemistry, Terpenes, Volatile Sulfur Compounds, Cannabis Industry, What Pungent Weed Smells Like & Why | Iain Oswald
- M&M #22: Machine Learning, Artificial Intelligence, Animal Behavior & Giving Computers a Sense of Smell | Alex Wiltschko
*Not medical advice.
All episodes (audio & video), show notes, transcripts, and more at the M&M Substack
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